Tool Integration

BrightLocal + Claude: Citation Building and Review Monitoring

Execute citation builds after Local SEO Data identifies gaps. Multi-platform review monitoring. The audit-to-execution bridge.

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Is your NAP
actually consistent?
Audit name, address, and phone across every directory. Spot mismatches before Google does.
Citation Audit
38th Street Dental · 10 directories
D+
Mainstream (5)
52
Industry (3)
18
Niche (2)
25
Directory Authority NAP Priority Time
Google 100 ✓✓✓✓ High —
Yelp 93 ✓✗✗✓ High 2h
Facebook 95 ✓✗✗✓ High 1h
Apple Maps 96 ———— High 2h
Bing Places 88 ✓✗✗✓ High 1h
Healthgrades 91 ———— High 3h
RateMDs 78 ———— High 2h
BBB 85 ✓✗✗✓ Med 1h
YellowPages 71 ✓✗✗✓ Med 1h
Foursquare 69 ✓✗✗✓ Low 1h
Missing high-authority (4)
  • Zocdoc 89 3h
  • 1-800-Dentist 74 2h
  • DentalPlans.com 70 2h
  • Vitals 76 1h
Recommended actions (4)
  • Claim Healthgrades + RateMDs first — both feed Google AI dental answers and currently rank for our keywords High 5h
  • Fix Yelp + Facebook + BBB address (the 2024 suite move broke 3 mainstream listings) High 4h
  • Add to Zocdoc — only competitor profile that ranks for 'dental implants austin' top-10 High 3h
  • Apple Maps Business Connect — currently zero listing despite iOS dominance in 78731 Med 2h
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BrightLocal Tool Integration: Citation Building and Review Monitoring

Local SEO Data finds citation inconsistencies and missing citations. Executing the corrections — submitting to directories, building new citations in BrightLocal’s network — requires BrightLocal’s Citation Builder.

The audit-to-build workflow needs both tools connected.

What This Integration Unlocks

Citation building execution — After Local SEO Data identifies what’s needed, BrightLocal executes the submissions.

Multi-platform review monitoring — Google, Yelp, Facebook, vertical platforms — aggregated with alerting.

White-label reporting — Agency dashboard for client communication.

Dispatch Routing

Routes to brightlocal-tool when:

  • Prompt involves executing citation submissions
  • Setting up review monitoring alerts
  • Generating BrightLocal campaign briefs
  • Accessing multi-platform review data

Three Workflows

Workflow 1 — Citation Audit to Build Campaign:

Prompt: "Take the Local SEO Data citation audit findings for Martinez Dental
and create a BrightLocal Citation Builder campaign to fix and build."

Local SEO Data audit found:
- 8 inconsistent citations (wrong address)
- 5 missing tier-1 directories
- 3 missing industry directories

BrightLocal Campaign Brief:
Campaign type: Citation Building + Cleanup
Business: Martinez Dental
NAP: [correct NAP data]

Phase 1 — Corrections (Priority):
- Yelp: Update address
- YellowPages: Update address
- Bing Places: Update address + phone
[8 corrections total]

Phase 2 — New Builds:
Tier-1: BBB, Foursquare, Manta, CitySearch, Superpages
Industry: Healthgrades, Zocdoc, 1-800-Dentist
[8 new submissions]

Estimated completion: 4-6 weeks

Workflow 2 — Multi-Platform Review Dashboard:

Prompt: "Set up BrightLocal review monitoring for Smith's Plumbing
across Google, Yelp, and Facebook with weekly digest alerts."

Configuration:
Platforms: Google Business Profile, Yelp, Facebook
Alert frequency: Weekly digest (Mondays)
Alert triggers:
- Any new review
- Any review under 3 stars (immediate alert)
- Response rate drops below 80%

Dashboard access: [client login created]
Review response workflow: Reviews surface here, responses can be drafted
and approved before posting.

Workflow 3 — Agency Multi-Client Review Summary:

Prompt: "Pull BrightLocal review data for all 12 agency clients this week.
Which have unanswered reviews? Flag urgent negatives."

Output:
WEEKLY REVIEW SUMMARY — 12 Clients

Urgent (respond today):
- Client A: 1 new 1-star review, negative sentiment, unanswered
- Client D: 2-star review mentioning specific complaint, 3 days old

Needs attention (this week):
- Client B: 4 unanswered reviews (all 5-star, but response rate dropping)
- Client G: 3 unanswered reviews

On track:
- Client C, E, F, H, I, J, K, L: Response rate >90%, no urgent items

Setup

  1. BrightLocal account (agency plan for multi-client)
  2. API credentials from BrightLocal account settings
  3. In Claude Code: Settings → MCP Servers → Add Server
    • Name: BrightLocal
    • API credentials: [Your credentials]
  4. Verify connection

First Prompt After Setup

"List my BrightLocal clients and their current citation status."

Skill Documentation

For technical details on how this skill works, what data it pulls, and complete prompt reference, see the full skill documentation.